Zeke Bronfman

Cofounder & CEO

Zeke is a fourth-generation entrepreneur in the beverage alcohol industry. While Bronfman’s roots run deep through the industry, his experiences include Bloomberg LP, and Radcliff companies, a NYC based private equity firm, where he has established a strong foundation in business and finance.

Nate Medow

Cofounder & President

Nate is a driving force behind XED; he taps into his experience at Magnetar Capital which gives him a broad perspective in finance and investing. Medow is a leader within his community, having established a financial literacy club at Williams College and active involvement in Alhambra Consulting Group.

Brian Sedra

Chief Operating Officer

Brian brings nearly 20 years of Consumer Products experience across Beer, Wine, Spirits, and Traditional CPG categories. Sedra has led business units at some of the industry’s most respected firms, including Anheuser-Busch InBev, Bacardi USA, and General Mills. Sedra’s functional experience includes Sales, Marketing, Finance, Operations, Innovation, and M&A.